Sutter Home Wine
This popular wine brand has long been the toast of many celebratory moods and jovial events across the country, and sought to further leverage its status as a wine for any occasion. As a solution, an overall social strategy was developed that paired Sutter Home with extended usage occasions, including holidays, concert and weather seasons. To top it off, one initiative involved creating unique and engaging cocktail recipe videos during key season periods. Overall, the content serves as a valuable hub that led grew audience engagement and drove additional traffic to their website.
PARTNERS + CONTRIBUTORS
Alistair Tutton
Photography
Bic Media / ArtClass
Editing and Music
